The copier industry has adopted a
win-at-all-costs attitude.

This book is intended to help you acquire a new office copier without being taken advantage of. It is also intended to help you understand the copier industry better. There are several tactics employed by the copier industry that you should be aware of if you are trying to acquire a new office copier at the most affordable cost. I will explore these tactics and better educate you in the inner workings of the copier industry. This knowledge will give you the tools you need to make an educated copier purchase.

In the chapters that follow, I will outline several important facts about the copier industry that will help you in acquiring a new office copier or digital system. In addition, I will outline your responsibilities as a consumer purchasing a new copier. Many consumers attempt to buy a new copier without understanding their own copier requirements. This misunderstanding of the copier industry also results in many copier purchases that are unwise. After reading this book, you will be fully prepared to start the purchasing process of a new office copier or digital system.

Preview Chapter Two